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China retailers to sell DELL PC


Monday, September 24, 2007 Dell said it had struck a deal to sell its PCs and notebooks through China's largest electronics retailer.

The deal with Gome Group, the parent company of Hong Kong-listed Gome Electrical Appliances Holding Ltd., will start with 50 Gome stores next month and expand to more stores in the first half of next year, Dell said in a statement before the start of a joint news conference.

"For Dell, this is a great opportunity to extend connections with Chinese customers we have not reached in the past. We look forward to a long and mutually rewarding relationship with Gome," Michael Tatelman, vice president of marketing and sales for Dell's global consumer business, said in the statement.

He said the deal would include putting Dell employees in Gome stores. Until now, Dell sales in China have been done by phone and the Internet.

By: DocMemory
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