Advanced Micro Devices is focusing its efforts on a return to profitability, AMD CEO Hector Ruiz said Thursday during a visit in India.

"The number one goal for AMD is to achieve profitability," said Ruiz, despite continuing price pressures in the chip industry. "Pricing will not be anything other than competitive," Ruiz said, adding that so far there is little evidence indicating that concerns over subprime mortgages and other recessionary fears will slow technology purchases.

"In reality, the [U.S.] economy is still a vibrant one," Ruiz said. "The IT industry is critical to most other sectors of the industry and we do not see any slowdown in the adoption of IT by these sectors such as agriculture or automotive."

Ruiz was here to open AMD's third R&D facility in India and the second in Bengaluru. Ruiz said the Indian centers are an important part of AMD's future technology development.

"We desire to extend our capabilities in India, which has already played a very significant part in the design of our quad-core processors. The Bengaluru center worked on key [intellectual property] for the first AMD quad-core microprocessor, previously code-named 'Barcelona', and is now working in a lead role on 'Shanghai', [AMD's] first 45-nanometer quad-core microprocessors," Ruiz said.

"It is too early to say when and how a fab of our own in India will be attractive to AMD, and we anyway have [sufficient] manufacturing capacity for some years," Ruiz added.

By: DocMemory
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