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New search engine aims to topple Google


Monday, July 28, 2008 A former Google employee and her husband launched a new search engine Monday called Cuil (pronounced "cool"), aiming to topple Google.

Cuil, of Menlo Park, California, is led by Anna Patterson, a former leader of Google's search index and her husband, Tom Costello, who researched and developed search engines at Stanford University and IBM. The two, president and CEO, respectively, met at Stanford.

The company, which shaved an 'L' off its name to become Cuil, said it has indexed 120 billion Web pages and can provide results organized by ideas with complete privacy for users.

Cuil said its search engine goes beyond traditional approaches by analyzing the context of each page and the concepts behind each query so it can provide better rankings by content rather than popularity. Cuil then organizes similar results into groups and sorts them by category. It also offers tabs to clarify subjects, as well as suggestions on how to refine searches.

By: DocMemory
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