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Microsoft search engine Bing post modest gains in June


Wednesday, July 15, 2009

New search engine Bing helped Microsoft increase its share of the search market in the United States in June but, still lags behind Yahoo! and Google.

Microsoft carved out an 8.23 per cent share of the US search market in June, up from 7.21 per cent in April and 7.81 per cent in May. Yahoo!'s share of the search market was 11.04 per cent in June, up from 10.99 per cent in May but down from 11.27 per cent in April.

Google continued to dominate the search market with a 78.48 per cent share in June, down slightly from 78.72 per cent in May and 79.07 per cent in April.

Yahoo! fell from 5.48 per cent in April to 5.15 per cent in June while Google remained steady at 89.80 percent.

Microsoft chief executive Steve Ballmer earlier this month downplayed expectations for the success of Bing, but said the company was committed to challenge Google over the long-term.

The initial response to Bing has been "very good" Ballmer said, but it will not displace Google anytime soon.



By: DocMemory
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