Winbond Electronics plans to lower its sales proportion from standard DRAM to 10% in 2010, and gradually phase out the business, according to company president Tung-Yi Chan.

Winbond has recently announced a plan to enter a product transfer and technology licensing agreement with Qimonda for graphics DDR (GDDR) chips.

GDDR will also be one of Winbond's focused product lines, in addition to specialty DRAM, mobile RAM and NOR flash, said Chan. Winbond has seen the combined sales proportion from niche memory reach 50%, followed by standard DRAM with 30% and NOR flash with 20%.

By licensing Qimonda's Buried Wordline technology, Winbond plans to allocate part of its 12-inch capacity to produce GDDR3 and GDDR5, Chan indicated, without elaborating further.

Industry sources have speculated that Winbond along with Japan's Elpida Memory will soon ink a product transfer and technology licensing with Qimonda, which filed for insolvency in January. Elpida will initially outsource GDDR production to Winbond, the sources said.

By: DocMemory
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