Tuesday, June 8, 2010
Samsung Electronics, the world's second largest handset maker, on Tuesday unveiled a new smartphone in its home market in hopes of rivalling Apple's iPhone.
Samsung said its Galaxy S model, announced as the new iPhone 4 was unveiled in the United States, would better serve South Koreans through localised applications.
It said the new model would be available to South Korean customers later this month, one month ahead of the local release of the latest iPhone, after making a successful debut in global markets.
It said it had deals to supply the handset to over 100 global mobile operators.
The model was first showcased at a US trade fair in March.
Samsung has said it will base more than 50 percent of its smartphones on Android, which advocates say is a more attractive long-term proposition for developers than Apple's closed operating system.
Samsung has more than 20 percent of the global market for mobile phones, second only to Finland's Nokia, but lags behind in the fast-growing smartphone segment even on its home turf.
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