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Barnes & Noble shipping Nook Tablet ahead of schedule


Thursday, November 17, 2011

Barnes & Noble began to deliver its Nook Tablet to consumers on November 16, two days ahead of its original schedule, aiming to catch the buying spree for Amazon's Kindle Fire.

Barnes & Noble targets to ship 800,000-900,000 Nook Tablets before year-end 2011 but may raise the amount if initial sales are as high as Nook Color e-book readers, according to the sources in the supply chain.

Barnes & Noble has lowered the price for its Nook Color to below US$200 aiming to boost the sale of both the Nook Color and Nook Tablet, the sources noted.

By: DocMemory
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