Friday, December 12, 2014
Although demand for tablets has weakened with shipments expected to see an around 10% growth in 2014 and a flat performance in 2015, Intel and AMD are still aggressively preparing their new tablet products for 2015, looking to take as much share as possible of a market estimated at about the 200 million units.
Intel's new 14nm Cherry Trail SoCs, which will replace the existing 22nm Bay Trail-T platform, are expected to enter mass production in March 2015. The new processors will enable lower power consumption than the existing ones and feature Intel's eighth-generation GPU and support both Android and Windows operating systems.
In addition to hardware, Intel has also adjusted its tablet subsidy strategy recently as well as cooperated with Rockchip and Spreadtrum, looking to expand its presence in China's tablet market.
AMD is set to launch x86-based Nolan and ARM-based Amur tablet processors in the second half of 2015. The Nolan processors will feature an interface that is compatible with both ARM and x86-based products.
The Amur processors will feature ARM's Cortex A57 architecture and will support both Android and Linux operating systems.
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