Novatek Microelectronics, which specializes in the design of LCD driver ICs, has moved forward its TV SoC business by obtaining new orders from Japan- and Korea-based TV brands, according to industry sources.

Novatek has grabbed the third spot in the global TV-chip market led by MediaTek, the sources said.

In addition, Novatek with its high-resolution driver ICs is expected to enter the supply chain of the world's first-tier smartphone vendors, which will generate further growth in the company's revenues in 2015, the sources indicated.

Fellow LCD driver IC firm Himax Technologies continues to develop its liquid crystal on silicon (LCoS) solutions for wearable devices. The company has landed orders from new customers which are gearing up to launch wearable devices, while expanding its presence in the markets for smartphone display-use driver ICs and CMOS image sensors, the sources noted.

Himax supplied LCoS solutions for the Google Glass, the sources observed.

Demand for STN driver ICs will likely be driven by the emerging market for wearable devices in 2015, benefiting both Sitronix Technology and UltraChip, the sources suggested. The two firms will also benefit from their more diversified product portfolios during the year.

Sitronix is designing MEMS accelerometers (g-sensors), which has entered the supply chain of China's smartphone and tablet vendors, the sources said.

For its part, UltraChip has developed RFID chips and recently grabbed orders from two Korea-based brands, the sources noted. Shipments of its RFID chips are set to grow robustly starting the second quarter.

By: DocMemory
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