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Expect an "Ultra Super Cycle" in memory market


Wednesday, February 1, 2017

The global memory chip industry is heading into what has been dubbed an ultra-super-cycle, as the challenge of making chips smaller yet more efficient has created supply bottlenecks, while there is soaring demand for data storage ¡ª from smartphones and artificial intelligence to autonomous driving and the Internet of Things.

Chipmakers and analysts predict the price rally ¡ª the average price of benchmark memory chips rose 26 to 31 percent last year ¡ª will continue this year as supplies remain tight.

¡°We expect an ultra-super-cycle instead of just a super-cycle in the 2017 DRAM industry,¡± said CW Chung, an analyst at Nomura Securities Co, referring to memory chips used in smartphones and computers for short-term data processing and storage.

That has left gadget makers scurrying to secure stable supplies, and distributors reporting shipment delays, while chipmakers enjoy bumper earnings.

¡°As of the end of the fourth quarter, our DRAM inventory in particular has gotten tight compared to the previous period after we actively responded to demand,¡± said Chun Se-won, a senior vice president at Samsung Electronics Co.

Samsung, the world¡¯s biggest memorychip maker, this week reported record quarterly operating profit of 4.95 trillion won (US$4.26 billion) at its chip business. The company did not detail its inventory levels, but some analysts reckon its DRAM inventory level fell to less than a week at end-December, from nearer a month a year ago.

BNP Paribas SA estimates the industry-wide inventory of NAND flash memory chips, used for longer-term data storage, is also less than one week.

Toshiba Corp said it is receiving orders beyond its capacity for NAND chips, and SK Hynix Inc, while meeting orders for now, warned that an industry-wide shortage of NAND chips will likely persist this year.

Leading Chinese smartphone makers such as Huawei Technologies Co (ÈAžé) and ZTE Corp (ÖÐÅd) declined to comment on chip supplies. Alibaba Group Holding Ltd-backed (°¢Àï°Í°Í) Meizu Technology Corp (÷È×å) said it has no problems in its smartphone launch or shipment plans.

¡°We have a long-term agreement with our suppliers that ... guarantees more than three months of supply at any given moment,¡± global branding manager Ard Boudeling said.

Distributors, however, say tight supplies mean there are some severe shipping delays.

¡°So much so that many are active in the secondary market to procure the needed supply, often at large premiums to contract pricing,¡± said Tobey Gonnerman, executive vice president at US-based component distributor Fusion Worldwide.

He said there are delivery delays of 8-12 weeks for certain chips, and, in some extreme cases, no delivery date confirmations at all.

That is likely to push up prices further, with Nomura predicting global memory chip market revenue will grow 56.7 percent this year to a record US$116 billion.

SK Hynix vice president Sean Kim said customers resisted the price hikes in contract negotiations for the first half, ¡°but ultimately, negotiations were concluded at much higher prices.¡±

¡°I think they expected prices wouldn¡¯t fall significantly even in the second half, and decided to build their inventory in advance,¡± he added.

Samsung appears best placed to benefit from the market cycle given its early and heavy investment in new technology, particularly in 3D NAND chips, which are in demand from high-end storage products used in data servers.

SK Hynix says it is still a year behind Samsung in this technology, but hopes to close the gap this year. Toshiba said it is still months behind Samsung in producing 3D NAND chips.

Samsung expects global NAND chip supply will grow by around 30 percent, while Nomura expects demand to rise by 42 percent.

¡°They [chipmakers] are now in the enviable position to choose what to make and who to sell to, and raise pricing levels even further,¡± Gonnerman said. ¡°They seem to have the luxury of choosing where to focus their production, and wherever they choose will result in growing the shortages on other product families.¡±

By: DocMemory
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