Global PC shipments grew by around 3% year-on-year (YoY) in the first quarter (1Q 2024) after eight consecutive quarters of declines due to demand slowdown and inventory correction, according to the latest data from Counterpoint Technology Market Research.

The shipment growth in 1Q 2024 came on a relatively low base in 1Q 2023. The coming quarters of 2024 will see sequential shipment growth, resulting in 3% YoY growth for the full year, largely driven by AI PC momentum, shipment recovery across different sectors, and a fresh replacement cycle.

Counterpoint Research views 2024 as the first chapter of the AI PC (including desktops and laptops), as 45% of the new laptops shipped during the year will be AI-capable.

“We believe the shipment and deployment of generative AI laptops will accelerate in 2025-2026, along with emerging generative AI functions and use cases, supported by chip vendors’ new processor platforms,” said Senior Analyst William Li.

Against the backdrop of normalizing inventory levels and the end of the replacement cycle following skyrocketing demand in both enterprise and consumer segments amid the COVID-19 pandemic, Counterpoint Research believes AI laptops could act as a catalyst in driving the overall PC shipment recovery in 2024. Manufacturers are expected to start promoting AI PCs as their main products in the second half of 2024 as semiconductor companies prepare to launch SoCs featuring higher TOPS.

By: DocMemory
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