Tuesday, August 17, 2004
Intel postponed the launch of a video display chip for HDTV it had previously planned to introduce by year end, the company announced.
Intel said it decided to improve picture quality before introducing the product, LCoS (liquid crystal on silicon) The product delay was not caused by technical problems, Intel said.
LCoS is one of three competing technologies for large-screen rear projection televisions, which are thinner than standard cathode-ray tube sets and generally less expensive than sleek plasma-based television sets.
An estimated 1.3 million rear-projection sets were sold last year, and another 2.7 million sets are expected to be sold this year, according to Insight Media, which publishes a newsletter on microdisplays.
Today, that market is mostly shared by TI, which has turned its Digital Light Processing technology into a major venture, and Japan's Sony, which has taken a strong market position with liquid crystal-based rear-projection sets.
Intel was to be the third major entrant, adopting a less market-tested technology that combines a liquid crystal panel with a silicon-based microchip. Intel saw in LCoS a way to improve picture quality in the same manner that it increases the speed of its computer chips.
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