Monday, November 22, 2004
Research firm, Piper Jaffray raised Apple price target to $100 a share from $52 and reiterated an "outperform" rating on the shares Monday. Apple shares traded as high as $64, besting the 52-week high of $56.91 set Friday. This is the highest the stock has been since September 2000.
"The bottom line from our survey is that 13 percent of iPod users in our sample users were formerly PC users that, following the purchase of their iPod, have already either purchased a Mac (6 percent) or are planning to buy a Mac within 12 months (7 percent)," the firm wrote.
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