Thursday, March 10, 2005
AMD today ships notebook chip called Turion 64, designed to compete with Intel Corp.'s Centrino brand targeting light notebook market. The company said the Turion brand will be used in PCs built by Acer Inc., Fujitsu Siemens, and Packard Bell.
The Centrino brand includes three chips, a microprocessor, an auxiliary chip set, and a wireless chip, all made by Intel.
Turion 64, however, is the name of just a microprocessor. AMD allows PC makers the flexibility of selecting wireless cards and chip sets from other suppliers.
Seven models of Turion 64 are available for sale immediately, AMD said, at prices ranging from $189 to $354 each in 1,000-unit quantities. Intel charges between $209 and $637 for Pentium M, the microprocessor component of the Centrino brand.
AMD has less than 9 percent of all notebook computer microprocessors market last year, according to research firm IDC. Notebook market is growing faster than the PC market, the firm said.
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