Monday, November 27, 2006
Verizon Wireless said it will start to sell a new LG smartphone. The enV, the gadget is the ninth smartphone being offered by Verizon Wireless.
This year's holiday shopping season is the first during which Verizon Wireless and its rivals are banking on high-end handsets at lower prices to attract consumers to data services like e-mail, video and music.
U.S. mobile operators are spending billions of dollars to upgrade their networks to deliver these data services but smartphones have not been a big hit so far with consumers.
Verizon Wireless, the No. 2 U.S. mobile service, hopes a bigger variety of cheaper smartphones will attract mass demand, though some analysts questioned whether there were too many models in the market already.
The enV will sell for $149 to customers who commit to a two-year contract. That is half the $300 that smartphones typically fetched until this year.
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